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Snapchat Stories vs. Instagram Stories
> Snapchat Stories vs. Instagram Stories

27 September 2016

Snapchat pioneered the “Snap Story,” but Instagram’s recent launch of their own Stories feature may leave you wondering which platform to use, and when.

Read on for the three major differences between Snapchat stories and Instagram stories that will help you decide which one is best for your content.  Click here.

To recap: Your brand needs to have a strategy. Determine who your audience is and who you’re targeting for a particular campaign. Be realistic about your conversions solely based on Snapchat; if the people you want to reach are not using the platform, then there’s no reason to be there! It’s about being in the right place, not being everywhere 🙂

Do you have something to add?  How have you used Instagram or Snapchat stories?   Share it in the comments below.

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